Cadbury Dairy Milk is now Fairtrade Certified - what does this mean?
This product carries the Fairtrade label and has met internationally agreed Fairtrade Standards, which are designed to address the imbalance of power in trading relationships, unstable markets and the injustices of conventional trade.
This is done by setting clear minimum and progressive criteria to ensure the conditions of production and trade of all Fairtrade Certified products are socially and environmentally responsible and economically fair.
Fairtrade delivers improved terms of trade for farmers and workers in the developing world through:
- The Fairtrade Price - a designated fair price for their produce, helping protect them from fluctuations in world market prices
- The Fairtrade Premium - an additional sum of money for investment in social, environmental and economic development in their communities
- Environmentally sustainable farming methods
- Security of long-term contracts
- Improved working conditions
- Support in gaining knowledge and skills needed to operate in the global economy
P.S. Did you know that the Cadbury brothers moved their cocoa sourcing to Ghana in 1908 because of concerns over labour standards in Sao Tome?