There has been plenty of hype surrounding the recently announced vendors for Sydney's first US-style food trucks - which travel to different locations nightly, tweeting their locations, selling gourmet food from the truck and attracting die-hard queues of fans. The City of Sydney recently released
the locations that the trucks will be cruising to and from, serving and selling their edible goodies.
I took the opportunity to chat to one of the first 10 Sydney operators about their upcoming (ad)venture. The Tsuru Food Truck will feature modern Asian cuisine, ranging from snacks to full-blown dinner combination meals.
Proprietor/chefs Ellyn Tse and Sasha Tong can't wait to serve us up some luscious pork buns,
onigiri rice balls filled with fried chicken and more - I chatted to a very busy Ellyn in the meantime.
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Steamed buns with a range of fillings by Tsuru
(Image courtesy of Tsuru) |
What was your motivation in applying for a Sydney food truck? What has the process been up until now?
Mobile food vending has been around in Asia for decades, and with the raging success of food trucks in the US, I have always wondered if Sydney will ever have its turn.
Last year in October I contacted City of Sydney about possibly starting one and coincidently, they were about to run a public Expression of Interest, inviting food operators to submit a tender to win a license to operate the first fleet of 10 food trucks in Sydney.
After submitting the tender in early December, we heard back in mid January that Tsuru had been short-listed and was to participate in a cook-off to present a sample of dishes from the proposed menu to a panel of judges.
I was just as over the moon as I was mortified! Cook-off? I didn’t know who I would be up against, and I kept thinking in my head: what if I completely stuffed it up? And who would be the judges?
Fortunately, the cook-off went pretty smooth, and we heard back the very next day that Tsuru got in. I still remembered that phone call - I thought it was a prank call! So, yes, the team here at Tsuru couldn’t be happier and at least now we can start fitting out our truck ready to hit the streets.
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Ellyn Tse of Tsuru food truck
(Image courtesy of the City of Sydney) |
What is your background (culinary or otherwise)?
I grew up surrounded by food as my family has owned and run a group of restaurants in Indonesia for more than 40 years.
When I finished my degree here in Australia, I did a brief stint in media publication while taking on catering part time. With the growth in the catering demand, I found myself slowly drifting towards what seemed to be the one thing that kept me constantly and continuously intrigued – food.
As of last year, I’ve also been actively volunteering in a not-for-profit organisation called ‘
Eat. Drink. Give.’ whose vision is Food Without Prejudice. We raise funds through our own dining events and catering for other functions, and we give back by providing complimentary dining experiences to the disadvantaged sector in our community.
Our past works include catering for Haymarket Chamber of Commerce, 4A Contemporary Asian Art Gallery, and collaborating with Harris Community Centre in Ultimo. It's been a very rewarding experience for all of our volunteers, as we go from strength to strength.
In its operation, Tsuru Food Truck will also be collaborating with Eat. Drink. Give., as we have always believed in the enjoyment of good food for a cause.
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Sasha Tong of Tsuru food truck
(Image courtesy of the City of Sydney) |
What is Tsuru's food concept and what is the inspiration for it?
Growing up I was exposed to a myriad of cultures, the different food across Asia, the stories and what the food brought to the locals. Tsuru interprets that food in its Pan-Asian menu, in ways that Tsuru believes the people of Sydney could and would love.
The hero of Tsuru Food Truck’s menu are the soft, pillowy steamed buns, made in-house. When I was young, my grandmother used to always stand in the kitchen for hours kneading the dough of the buns with her hands manually.
Those steamed buns, sandwiching tender braised pork belly, were the heart of our family feasts. They would always appear in family celebrations, big or small. It has always been the one dish that would disappear in record time from our tables. And I look forward to sharing it with you all.
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Steamed buns with a range of fillings
(Image courtesy of Tsuru) |
What can Tsuru customers expect to be eating?
They can expect fast, fresh, packed-with-flavours Pan-Asian snacks, from steamed Chinese buns folded over braised pork belly, roasted duck, BBQ beef, fried chicken, to
onigiri (Japanese rice balls), and yummy things on sticks.
Our signature dish is ‘the PIG’ – a piece of luscious pork belly that has been roasted, then slow-braised overnight in old family recipe, and sandwiched in between steamed buns.
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The PIG
(Image courtesy of Tsuru) |
When do you expect to be in operation? What is the process from here?
We should launch in about one month's time. We are currently fitting out our truck, and there are still heaps of compliance issues that need to be ticked off before we hit the streets.
The City of Sydney is currently testing a smart phone App that will allow its users to find the location of the trucks in real time, with links to the trucks’ menus. Tsuru will also be interacting with the public via
Facebook and
Twitter of our whereabouts and special offers.
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Onigiri with a range of fillings(Image courtesy of Tsuru) |
What is Tsuru most excited about?
The versatility of Tsuru Food Truck means we can be very creative in our menu offerings across the seasons.
We are also looking to turn Tsuru into a collaboration platform for all foodies (including bloggers!) to contribute their own recipes to share with the people of Sydney, with a possibility to dedicate a regular 'Foodie' or 'Food Bloggers' Day'. So foodies and bloggers, do keep in touch and drop us a line
here.
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Steamed bun filled with beef and kimchi(Image courtesy of Tsuru) |
The Tsuru Food Truck will have its first outing on Saturday 24 March as part of the Ultimo Pyrmont UPTown World Festival at the Harris Community Centre. The first 100 people who turn up and follow Tsuru on Facebook and Twitter and share the word will receive a free pork bun.